Make the source visible

Readers should be able to see where a story began. Video-based coverage will identify the original creator and link to the source video.

Separate reporting and perspective

News coverage, analysis, and personal opinion serve different purposes. Each article should make its format clear, attribute claims to the people making them, and avoid implying verification that has not happened.

Keep the conversation open

The aim is to make a story easier to understand without stripping away the details. When a source is unavailable or a claim remains unresolved, that limitation should be clear.

Keep the conversation going.Find Matt on YouTube ↗